Digital Marketing Specialist

Airport Raod, United Arab Emirates

We are seeking a qualified Digital Marketing Specialist for our prestigious client located in Dubai with a background in the education sector to extend the startup’s reach through expert discovery and exploration of new and untapped business opportunities and relationships.


Responsibilities 

Assist in the strategies of building a long-lasting digital connection with consumers. 

Plan and monitor the ongoing startup presence on social media (Twitter, Facebook, etc.) 

Launch optimized online adverts through Google Adwords, Facebook, Instagram, TikTok, etc. to increase company and brand awareness. 

Be actively involved in SEO efforts (keyword, image optimization, etc.) 

Prepare online newsletters and promotional emails and organize their distribution through various channels. 

Provide creative ideas for content marketing and update the website. 

Acquire insight into online marketing trends and keep strategies up-to-date. 

Creating social media content (Graphics, Photography, and Animations) to increase the awareness and sales of the service/product of the startup. 


Requirements 

Proven experience as Digital Marketing Executive or similar role. 

Excellent understanding of digital marketing concepts and best practices. 

Experience with B2C social media, Google Adwords and email campaigns, and SEO/SEM. 

Perfect knowledge of web analytics tools (e.g. Google Analytics, NetInsight, WebTrends etc.) 

Skills and experience in creative content writing using Adobe Creative Suite and other relevant platforms. 

Analytical mindset and critical thinking. 

Excellent communication and interpersonal skills.